https://shoptomari.com/blogs/news 2026-04-13T10:27:07+09:00 weekly https://shoptomari.com/blogs/journal 2026-08-23T23:58:08+09:00 weekly https://shoptomari.com/blogs/journal/matcha-not-frothing 2026-08-23T23:58:08+09:00 weekly https://cdn.shopify.com/s/files/1/0761/2871/4942/articles/fa7dddc263f6903b8ce4db81982ce1e3.jpg?v=1787188919 Why won't my matcha froth? (It's almost always the whisk) Thick fine foam on a bowl of matcha as the whisk lifts away https://shoptomari.com/blogs/journal/is-ceremonial-grade-matcha-real 2026-08-23T23:58:06+09:00 weekly https://cdn.shopify.com/s/files/1/0761/2871/4942/articles/3310f7b961160ed2b245c84aac9c056b.jpg?v=1787188916 Is 'ceremonial grade' matcha real? An honest answer A plain unlabelled matcha tin beside the tea itself https://shoptomari.com/blogs/journal/real-vs-fake-matcha 2026-08-23T23:58:04+09:00 weekly https://cdn.shopify.com/s/files/1/0761/2871/4942/articles/50251d5fe3c80b32965faf8e58002a34.jpg?v=1787188913 How to tell real Japanese matcha from fake Two mounds of matcha compared: vivid green and dull olive https://shoptomari.com/blogs/journal/how-often-replace-chasen 2026-08-23T23:58:01+09:00 weekly https://cdn.shopify.com/s/files/1/0761/2871/4942/articles/5c5617d0032c4b106eb1f70339587950.jpg?v=1787188910 How often should you replace a matcha whisk (chasen)? A worn bamboo chasen beside a brand new one https://shoptomari.com/blogs/journal/how-to-store-matcha 2026-08-23T23:57:59+09:00 weekly https://cdn.shopify.com/s/files/1/0761/2871/4942/articles/a92f6a16235f1922fd17ccddae51d711.jpg?v=1787188908 How to store matcha so it doesn't go stale An airtight matcha tin and a caddy stored on a dark shelf https://shoptomari.com/blogs/journal/how-to-choose-a-matcha-bowl 2026-08-23T23:57:57+09:00 weekly https://cdn.shopify.com/s/files/1/0761/2871/4942/articles/67569d39dea06278062e3bc7178b05a7.jpg?v=1787192393 How to choose a matcha bowl (chawan) Three matcha bowls of different shape and glaze side by side https://shoptomari.com/blogs/journal/takayama-chasen-guide 2026-08-23T23:57:54+09:00 weekly https://cdn.shopify.com/s/files/1/0761/2871/4942/articles/6c9a152cbb7ad323afef4372fbc7be96.jpg?v=1787192384 Takayama chasen: why a real bamboo whisk is different A craftsman splitting cured white bamboo into the fine tines of a tea whisk https://shoptomari.com/blogs/journal/what-is-matcha 2026-08-23T23:57:52+09:00 weekly https://cdn.shopify.com/s/files/1/0761/2871/4942/articles/c109033d9e032ef5ebbf280ff08b2977.jpg?v=1787188906 What is matcha? A short, honest beginner's guide A mound of fine jade-green matcha powder with a bamboo scoop https://shoptomari.com/blogs/journal/matcha-vs-coffee 2026-08-23T23:57:50+09:00 weekly https://cdn.shopify.com/s/files/1/0761/2871/4942/articles/ecfabbba86d73cf27ed0c32397790d84.jpg?v=1787125317 Matcha vs coffee: the calm caffeine https://shoptomari.com/blogs/journal/usucha-koicha 2026-08-23T23:57:48+09:00 weekly https://cdn.shopify.com/s/files/1/0761/2871/4942/articles/cd6b972be0cac2769a9dc1c4b440c23b.jpg?v=1787188902 Usucha and koicha: thin tea and thick tea explained Two bowls side by side: frothy thin tea and thick dark koicha https://shoptomari.com/blogs/journal/what-is-a-natsume 2026-08-23T23:57:45+09:00 weekly https://cdn.shopify.com/s/files/1/0761/2871/4942/articles/7a3df00121bb71b5996c408e13aeac85.jpg?v=1787188899 What is a natsume? The tea caddy, explained A black natsume tea caddy with its lid lifted, matcha inside https://shoptomari.com/blogs/journal/24-sekki-tea 2026-08-23T23:57:43+09:00 weekly https://cdn.shopify.com/s/files/1/0761/2871/4942/articles/e5999de0d011142239095a4170abfa46.jpg?v=1787125324 The 24 micro-seasons of Japanese tea https://shoptomari.com/blogs/journal/way-of-tea-tired-heart 2026-08-23T23:57:41+09:00 weekly https://cdn.shopify.com/s/files/1/0761/2871/4942/articles/c0ca203e9267552f85e75d0221e58be9.jpg?v=1787125321 The way of tea for a tired heart